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The first step to setting up an account is to decide what type of Merchant Account you need. There are several types of Merchant Accounts each designed for specific industries. Below you will find a summary of the different types of accounts and what will be best for you. There are three, separate types of merchant accounts: retail, MOTO (mail order - telephone order), and Internet.
The major differences between these types of accounts are the transaction fees charged and the rules associated with the use of the account. It is not unusual for a business to have more than one merchant account, each of a different type.
We have also provided information below to help you better understand Merchant Account Requirements.
Retail Merchant Accounts*
Retail accounts offer the lowest transaction fees and have the most restrictive rules associated with them. Retail merchant accounts require that a very high percentage (usually 80% or more) of credit card sales be conducted with the "card present" and that the card be "swiped" by passing it through a physical credit card terminal. Retail accounts are associated with "brick-and-mortar" businesses such as restaurants, hotels, and grocery stores, gift shops, auto repair, etc. where the customer comes in, makes a purchase and takes there merchandise.
If you have or are opening a "retail store front" business and wish to charge credit cards, you will need to have a Retail Merchant Account. You will also need the proper P.O.S. equipment to swipe cards and get the lowest rates.
* Account type required for the free placement of the 3740 (package one) and the 3740 / CR1000i (package two).
To apply for a Retail Merchant Account Click Here
MOTO Merchant Accounts
MOTO or Mail Order - Telephone Order accounts are processed at a higher transaction rate compared to retail accounts and are used when credit cards cannot be physically swiped. MOTO accounts were originally created to address the credit card processing needs of mail order companies and internet businesses who receive all of their sales by mail, fax, or telephone.
Merchants that have a MOTO merchant account usually process credit card payments by entering the credit card information directly into a terminal that contains a keypad, by using terminal software installed on a personal computer, or by using our free "virtual" terminal powered by authorize.net which allows merchants to use a normal Web browser to process transactions on a payment service provider's Web site.
For more information on our free authorize.net placement Click Here
Internet Merchant Accounts
Internet accounts are very similar in cost and rules of usage as the MOTO account. The difference is, your business is done primarily online. As such, additional security is recommended along with the ability for merchants to process in a complete e-commerce fashion completing sales online.
Merchants that have an Internet merchant account process credit card payment using a "virtual" terminal or by using a payment service gateway with custom-designed HTML forms or a shopping cart application. We provide our Authorize.Net solution that gives you both options fulfilling your online requirements.
For more information on our free authorize.net placement Click Here
Wireless Merchant Accounts
Are you an on-the go Merchant?
Advanced Merchant Services is committed to helping you succeed. Wireless technology is for any merchant that has a reason to collect money in a face to face fashion from their customers outside of a traditional retail location. Also, this technology is great for merchants that have no access to a phone line or power where the transactions are taking place. For example; delivery services, service industries such as plumbers or a/c, fairs, craft, art or antique shows, limousine or taxi services, food delivery, flea market vendors, portable restaurants, etc.
For more information on our Free Wireless Solution Click Here
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